Anand Karir
- DIRECTOR/ PRODUCER/ WRITER
- MEMBER OF ‘GRAND JURY – FILM CRAFT, THE NEW YORK FESTIVAL ADVERTISING, 2019
- ON GOA-FEST JURY PANEL (ABBY AWARDS – 2010, 2012, 2013, 2014, 2015)
- THE NEW YORK FESTIVAL ADVERTISING AWARDS 2019 – FILM CRAFT: BEST DIRECTOR (FINALIST)
- IN 2022, ANAND HAS ENTERED THE LONG-FORMAT FILM MAKING WITH HIS MAIDEN FEATURE FILM AAPDI THAAPDI (MARATHI)
After spending over 15 years in advertising, in 2014, Anand stepped out of his full time advertising job.
He has directed films for some of India’s best brands like ICICI, Paisabazaar.com, Policybazaar.com, Rin, Pril, Red Label Tea, Maruti Suzuki, Benadryl, Nirma Advance, Finolex Fans…and not to forget, the famous ‘Mutual Fund Sahi Hai’ campaign for AMFI which took the mutual fund industry to newer heights because of its exemplary and direct story telling which appealed to the core consumer who was, up till now, ignorant about this financial tool.
With A Glass of Whisky Production, Anand brings to the table some cutting edge brand story-telling coupled with his advertising experience.
Work
Showreel At A Glance
Award Winners
PaisaBazaar – The Wedding Speech
PaisaBazaar – House
PaisaBazaar – Sweet Sound of Wood
PolicyBazaar – Bribe
Mutual Funds Sahi Hai – S1 – Cricket
Mutual Funds Sahi Hai – S1 – Train
Mutual Funds Sahi Hai – S1 – Raag Malhar
Mutual Funds Sahi Hai – S2 – Yoga
Finolex – Fans
Aasra – Teen Issues
One-By-One
SWIGGY – Dineout
Nirma Advance – Living Room
Nirma Advance – Shopping Mall
PaisaBazaar – The Wedding Speech
PaisaBazaar – House
PaisaBazaar – Sweet Sound of Wood
PolicyBazaar – Bribe
PolicyBazaar – Shorty
PolicyBazaar – Dead Man Talking
PolicyBazaar – Hospital
PolicyBazaar – Coffin
PolicyBazaar – Salon
PolicyBazaar – Tijori
PaisaBazaar – Home Renovation
PaisaBazaar – Travel Loans
Mutual Funds Sahi Hai – S1 – Cricket
Mutual Funds Sahi Hai – S1 – Train
Mutual Funds Sahi Hai – S1 – Parlour
Mutual Funds Sahi Hai – S1 – Car
Mutual Funds Sahi Hai – S1 – Raag Malhar
Mutual Funds Sahi Hai – S1 – Destination Wedding
Mutual Funds Sahi Hai – S1 – Halwai
Mutual Funds Sahi Hai – S2 – Cricket
Mutual Funds Sahi Hai – S2 – Music App
Mutual Funds Sahi Hai – S2 – Canteen
Mutual Funds Sahi Hai – S2 – Friends
Mutual Funds Sahi Hai – S2 – Badminton
Mutual Funds Sahi Hai – S2 – Dream Car
Mutual Funds Sahi Hai – S2 – Construction Site
Mutual Funds Sahi Hai – S2 – Yoga
Mutual Funds Sahi Hai – S2 – Direct Plan GYM
Vithoda Dant Manjan – Dentist
Vithoda Dant Manjan – Gym
Vithoda Dant Manjan – Immunity
Vithoda Dant Manjan – Kairi
Vithoda Dant Manjan – Dolly
Vithoba Dant Manjan – Standup – Apple
Vithoba Dant Manjan – Standup – Corn
Vithoba Dant Manjan – Standup – Chocolate
Finolex – Fans
Finolex – Click Click
Hotstar – Roar Of The Lions
ICICI MF – Bluechip Fund
ICICI MF – Multi Asset Allocation Fund
ICICI MF – Home
ICICI MF – Hair Fall
ICICI MF – Office
ICICI MF – Late Night
Boomer – Bodybuilder
Boomer – Goldfish
Boomer – TV
Suruchi Goda Masala – Laavani
Suruchi Goda Masala – Living Room
Suruchi – Return of The Queens 2
Suruchi Food Film 1
Suruchi Food Film 2
Suruchi Food Film 3
Nirma Salt
Benadryl – Office
Benadryl – Home
RIN – Swatch School
RIN – Office
RIN BAR – Bada
Hum Tum Aur Google Assistant – Ep 1
Hum Tum Aur Google Assistant – Ep 2
Hum Tum Aur Google Assistant – Ep 3
Hum Tum Aur Google Assistant – Ep 4
Hum Tum Aur Google Assistant – Ep 5
Hum Tum Aur Google Assistant – Ep 6
SBI – Trader
SBI – Store Owner
SBI – Startup
SBI – Family
Platinum Evara Woman’s Day
Wagh Bakri Mili Chai
Star TV – Park
Star TV – Parking Lot
Suzuki – Wear A Helmet
Anchor Sky D – Disconnected Couple
Anchor Sky D – Disconnected Friends
Homefirst – Champak ‘Ji’
Verisign – Accountant
Verisign – Meenakshi
Verisign – Shoneeka
Verisign – Khurana
Verisign – Riya Dentist
OYO – The Unlockdown
M-Stock – Reveal
M-Stock – Lift
M-Stock – Home
M-Stock – Chef
Country Delight – Friends
Pril – John Jal Gaya
TATA Sky – Multi TV
TATA Sky – Emergency Top Up
KITCHEN XPRESS – MAA
Krack Cream
ITC Bingo – No Rulz
